Sri Lanka’s tourism sector can heave a sigh of relief. After nearly seven years, Sri Lanka Tourism in May will launch a comprehensive destination campaign initially through digital platforms and thereafter through all media.
The aggressive digital marketing promotion campaign will focus on boosting markets like Germany, Western Europe, Middle East, China and India, said Sutheash Balasubramaniam, Managing Director of Sri Lanka Tourism Promotion Bureau (SLTPB).
Founder and General Manager, Razormind
Managing Director Svanstein Resort